The HSMAI Adrian Awards

The 2023 Adrian Award Competition is now closed. Make plans to honor this year’s winners at the New York Marriott Marquis, February 13, 2024.

For 66 years the Adrian Awards have honored excellence in travel marketing..

WanderLOVE is for those who keep travel in their hearts all the time. This year, we highlight the stories of remarkable campaigns, ads, and experiences that sparked a love for travel, igniting a desire for exploration in travelers around the world. In the spirit of WanderLOVE, we invite you to enter the projects and campaigns that reignited your passion for travel and inspired the world to get out and create memories.

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2023 Adrian Awards Partners